What did Canva do to go from $0 to $40B valuation in just over a decade? How did founders Melanie Perkins and Cliff Obrecht achieve this incredible success story? Learn about their business model, growth strategies, key success factors, and actions you can take to replicate their success! #CanvaSuccess #MelaniePerkins #CliffObrecht #BusinessGrowth #ValuationJourney #KeySuccessFactors #ReplicateSuccessActions
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stinks of chatgpt
TLDR
Here is how they did it…
Millions in funding.. multiple times over.
Using those millions to “buy their way in” to the market
The only way you’re going to break through is with a shit ton of money and some very interested partners with vested interest on getting an ROI pushing it
Dear ChatGPT please write a text about how Canva reached $40B. Make it really long, as if a human spent 30 hours on it.
Canva’s growth validates focusing on user-friendly design tools.
Never heard of it
TBH didn’t read all that but Canva is one of the most valuable products out there. The paid features are $12 a month and it’s insane all you can create on there. 95% of people don’t need anything more.
Ty chatgpt.
First make a phenomenal product
Such a brilliant product. It just gets better and better.
“Click here for the full deep dive”
Here’s a concise answer on how Canva grew from 0 to hero:
1. **Identified a universal pain point:** Lack of user-friendly design tools.
2. **Offered a simple & accessible solution:** Canva’s drag-and-drop design platform.
3. **Created valuable educational content:** Tutorials, templates, and SEO-focused blogs.
4. **Leveraged scarcity to build hype:** Waitlist generated excitement pre-launch.
5. **Targeted a desperate audience:** SMBs needing quick, professional designs.