#StartupSuccess #Entrepreneurship #TechEntrepreneur #AdobeAlumni
Hello Friends,
It’s been two years since I left the plush and super paying job in Adobe to work full-time on my startup, Yog4Lyf. This journey has been a rollercoaster ride filled with highs and lows, but most importantly, it has been a period of immense learning for me as a professional. In this time, Yog4Lyf has successfully garnered a user base of 4 Lac across android, iOS, and web platforms, with a majority of our users located in India. Our monthly recurring revenue stands at 15K USD, and the best part is that the company is running profitably, allowing me to cover expenses for myself and my family. However, I must admit that I am still a long way from earning what I used to at Adobe.
Now, I want to share the key learnings from my journey that could potentially help other tech professionals who are hesitant to venture into the world of entrepreneurship due to perceived challenges in marketing and networking.
### Lessons Learned:
1. **Don’t Chase Perfection**: Instead of spending excessive time brainstorming for the perfect product, it’s more effective to try out different strategies and learn from the outcomes.
2. **Avoid Burnout**: Pace yourself and allow for sufficient time for product experiments to yield results, especially in smaller niche markets with fewer users.
3. **Focus on Value Delivery**: Prioritize the impact and benefits your product delivers to users over financial considerations. For instance, our Yoga app focuses on providing courses for anxiety, obesity, PCOS, etc., with a strong emphasis on user benefits.
4. **Start Early with Profitable Ads**: If your startup lacks a substantial existing audience, consider running ads early on to generate traction and revenue. Waiting too long to start ads can prolong the learning curve.
5. **Delegate Responsibilities**: Don’t fall into the trap of trying to do everything yourself. Delegate tasks and responsibilities as your startup grows to focus on strategic decision-making.
6. **Focus on Fewer Experiments**: Quality over quantity when it comes to experiments. Concentrate your efforts on a few key initiatives instead of spreading yourself too thin.
7. **Prioritize Customer Experience**: Small improvements in customer experience can make a significant impact on user satisfaction and retention. Don’t overlook these minor changes.
8. **Deliver Exceptional Customer Experience**: Every interaction with the customer, whether it’s a chat, refund, or subscription cancellation, is an opportunity to provide stellar customer service. Treat customer experience as a top priority.
I hope these insights from my personal journey resonate with fellow entrepreneurs and aspiring startup founders. Feel free to reach out with any questions or further inquiries. Let’s continue striving to make the world a better place through our hard work and dedication.
Best of luck on your entrepreneurial endeavors! 🚀
this is great dude, appreciate your insight
Congrats!!! Also thank you for providing feedback for all those getting started! I love the positivity and want to send some right back at you!
Thanks for sharing ! And I can relate to your experience, as I have tried Apps, Marketplaces (for food and shopping) as well as Teaching courses. Coming from a Technology background, I also fell into the trap of do it myself. I think we must think as ‘business owners’ rather than tech founders.
I haven’t had the financial success yet, but I hope I will , and soon. Got a few thousand users for my App. No paid versions or subscriptions no ads. Just trying to grow my userbase. Not sure if I am on the right track, but I am trying multiple ideas in parallel.
Great insights thank you
startup
Solid insights, resonate with my own SaaS journey.
You mentioned 15kMRR, how much of that is profit?
Also curious, if you could do it over again knowing how difficult the path would be, would you do it again?
Thank you for this helpful post. Your insights are very specific and realistic, much more valuable than any other business lectures.
> And the best part is company is running profitably and I am able to take out expenses for me and my family.
>
Wow! That’s fantastic!
> PS: I am still far far away from what i used to earn at Adobe.
>
Woah. reality check.
> Never ever treat Customer experience as user experience of your product.
I’m not sure I understand this advice or maybe it is not coming off the way you intend, I almost think you’re trying to say the opposite?
Great post thank you.
Curious why this product in a crowded market where capacity to pay is low? This app says its in existence 12 years but you are on it for 2 years?
Really happy for you and wish you all the success; it’s great being about to escape the rat race.
Questions-
1. Were you 1 of the early players in this space?
2. What is your USP that makes your app superior?
Imagine giving up an Adobe salary for low pay ðŸ˜
Do you need a designer or some sort? I’m barely making any good amount of money atm.
Anyway, I’m from Malaysia and I’ve been a designer my whole life. Its been an ups and down, but mostly I suffocate with all the peanut I get for a project.
Here is my portfolio https://drive.google.com/drive/folders/1qRDGzHJ7ErbBT5pmC2Mo7QUFWc1cItAl
Let me know what you think.