#B2BSaaS #Scaling #LeadGeneration #ColdEmail #PaidAds
Hey there! 👋 In this exciting Part 2 of documenting the journey of scaling a B2B SaaS business from $40k/m, we’re seeing some progress but also facing challenges. Let’s dive in and discuss how we can continue growing and improving:
📧 Cold Email Strategy:
– Started rough but back on track after rebuilding infrastructure.
– Found success in personalizing emails by mentioning specific employees.
– Need to test different value propositions for better reply rates.
🎥 Demo Video Enhancement:
– Urgently need a better demo video to increase views to booked call ratio.
– A high-quality, engaging demo video can significantly impact conversion rates.
💰 Paid Ads Progress:
– Overcame initial hurdles with account bans and billing issues.
– Currently generating 2 leads per day at $20 per lead.
– Conducting detailed survey pre-qualification process to ensure lead quality.
📈 Next Steps:
– Ads: Continue iterating on successful angles to improve CPL before scaling up.
– Test new, innovative angles to keep the messaging fresh and engaging.
🚀 Tips for Success:
– Constantly iterate and test different approaches across all channels.
– Don’t expect a home run right away – gradual improvements lead to long-term success.
Possible Solution:
– Consider collaborating with a professional video production team to create a compelling demo video that highlights the unique value proposition of your SaaS product.
Share your thoughts, insights, or any strategies you think could help in scaling this B2B SaaS business even further! Let’s brainstorm together and propel this journey to greater heights! 🚀💡